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Our concept library is primarily intended for financial professional use only and is not to be reproduced or shown to clients. For pieces to use with your customers, check out the client-approved category. Client-facing pieces are subject to your broker-dealer review.

Retirement Success - Four Major Shifts Affecting Today's Planning

Retirement planning is going through four major shifts. How will you respond for success? This e-book will help you understand the changes facing today’s retirement planners and why you need to plan differently in order to achieve success.

Business Continuation General Partnership Buy Sell

Buy-sell agreements are frequently funded with life insurance, assuring that if an owner dies, the surviving family has a buyer with the cash to pay a fair price. Whether it's as stock redemption or cross-purchase agreement, it will help remaining owners retain control of the business.

10 Reasons Employers Should Offer Long-Term Care

Arm yourself with 10 reasons why a business owner should be offering long-term care coverage for their employees. From raising productivity, to streamlined applications and payroll deductions, the message is the same: Employees need LTC coverage and offering it is easy.

Identifying LTC Opportunities: High-Net-Worth Clients

All the money in the world can’t buy good health. Your wealthiest clients have the same likelihood of needing extended health care as everyone else – and they know it. Don’t rule out these clients because you mistakenly think they can – or want to – self-insure for long-term care.

Identifying LTC Opportunities: Clients in their 60s

Health care, including long-term care, is a regular topic of conversation for people in their 60s. It comes up around the dinner table. And it needs to come up in your planning conversations. But these clients don’t just need talk – they need action. Help them create an LTC plan.

Identifying LTC Opportunities: Clients in their 50s

This is the sweet spot for LTC sales. Clients in their mid-50s are the most likely to purchase long-term care insurance because they are still earning income, but need to have a solid picture of how their retirement will look. See what to look for so you don’t miss a window of opportunity.

Identifying LTC Opportunities: Clients in their 40s

By planning “early” for long-term care, your clients can potentially save money – and make underwriting easier. Good prospects may have experienced a family member who needed care – or they are high-income earners who want to take a future LTC concern off their shoulders.

Using Annuities to Fund Long-Term Care

When it comes to funding long-term care, annuities that the client won't be using for income can be a great option. Share this piece with clients who have existing qualified or nonqualified annuities to start a conversation.

Ash Annuity Audit Sample Output Report

This is one situation in life where you really do know what you're gonna get. Download a sample output of our Ash Annuity Audit to see what's included in the analysis. It will help you help your clients understand their current annuity contracts and identify potential next steps.

Multi-Life Income Protection

Business owners are looking for ways to attract and retain key employees, and sometimes group LTD is not enough. With multi-life disability coverage, business owners can protect more income for their key employees. Here's what to look for and three steps to get started.

The Impact of Market Value Adjustment

Annuities introduce a complex interplay of risks for insurers and annuity holders, such as the potential for withdrawals during low investment market values. Check out these scenarios to see how Market Value Adjustment features work and how they can help the annuity holder share the risk.

A Case Journey: Annuities and Retirement

Whether you need help with a quote or are ready to submit a case, you need to know what to do before and after submitting business. This flier walks you through the step-by-step of getting an annuity case processed.