LTC University: 3 Ways to Avoid Common Sales Challenges

March 2024  |  27 minutes
This webinar is for financial professionals only.

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There’s an inherent psychological barrier to purchasing long-term care insurance.

Clients don’t think they’ll need it. Advisors don’t think they know enough to sell it.

This is the event where we’ll show you how to move from “you should” to “I’m glad I did.” We arm you with practical, powerful ways to avoid common mistakes by:

  • Addressing the emotional and logistical reality for families
  • Avoiding underwriting surprises and declines
  • Surrounding your clients with experts — from consultation to sale

Long-Term Care University is Ash’s most attended webinar series. Don’t miss your chance to spruce up your understanding and make critical tweaks to how you discuss care planning with your clients.

About the Host

As an LTC Specialist for Ash Brokerage, Stephen is committed to helping advisors have long-term care conversations with their clients. Prior to joining Ash, Stephen earned a Bachelor’s in Finance from Rowan University as well as his Series 6 and 63 and life and health licenses. He spent 10 years in the mortgage industry in both sales and operations before transitioning to Lincoln Financial in 2007, where he worked for 14 years as an internal wholesaler for linked benefit products.

Featured Speaker

Bryan Langdon is passionate about his work – protecting clients and their families. He knows it’s important for people to firmly believe in the solutions they are investing in or providing. That’s why he’s sharing the story of the powerful impact that insurance can create – and how the teams at Ash can help make it happen.

Amy Lozier 600
Featured Speaker